This was one of the funnest innovation projects I’ve worked on.  Accessible Media Inc engaged Quizative to find opportunities to aid visually impaired people by using mobile technology.

Goal:

Identify ideas for mobile applications that will assist the visually impaired to navigate the world of information and communication.

Process:

I used elements of the first two phases of my Planning Model.

  • Assess phase:
    • Audit of available products and mobile platform capabilities.
    • Interviews with key stakeholders including the client and their end customers.
  • Vision phase:
    • Blue Sky Ideation Session with Quizative experts, AMI experts, a visually impaired end customer and her dog.

Results:

Vision and roadmap, including initial budgets and project plan to implement the short list.

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